Block reference

Blocks are categorised by what they do.

Message blocks (send something)

These produce one outbound to the customer per execution.

• Text — plain text body with {{variable}} substitution
• Media — image / video / audio / document
• Reply buttons — up to 3 quick-reply buttons
• Interactive list — picker with up to 10 rows
• Template message — approved Meta template
• Carousel — multi-card scroll
• Location pin — share a fixed location
• Location request — ask the customer to share
• Address message — structured address form

Interaction blocks (wait for the customer)

• User input — ask a question, save the answer to a custom field
• Wait (timed) — pause for N seconds / minutes / hours

Logic + branching

• Branch (if / else) — conditional on channel / tag / attribute
• Attribute condition — positive / negative sockets
• HTTP request — external API call with extract mappings
• AI reply — generated reply with fallback

Side-effects (no message)

• Flow actions — apply tag, set status, mark opted-out, …
• Enable live chat — hand off to a human agent

Booking blocks (require service catalog + Google Calendar)

• Booking blocks — offer slots, confirm booking, cancel picker